期刊文献+

产品服务供应链研究:从商品主导逻辑到服务主导逻辑 预览

Research on Product Service Supply Chain:from Product Dominant Logic to Service Dominant Logic
在线阅读 下载PDF
收藏 分享 导出
摘要 产品服务化的持续深入发展及其在供应链领域的深度应用驱动着产品服务供应链的产生。产品服务供应链经历了由产品服务化阶段到产品与服务相融合阶段的发展过程。结合产品服务化维度、服务供应链维度以及产品服务系统维度,可全面认识商品主导逻辑下产品服务供应链的运行情况,判断未来产品服务供应链的演化趋势,即在客户极致性服务体验需求的驱动下,产品服务供应链将向产品供应链与服务供应链融合发展乃至供应链平台生态系统的方向演化。与商品主导逻辑理论相比,服务主导逻辑理论对于解释基于客户深度参与的产品服务供应链等相关问题具有明显优势,可加快其向供应链平台生态系统的转化速度,对于构建平台生态系统理论框架、加快形成一体化的服务体系、满足客户需求、实现平台生态系统的价值目标等具有重要意义。基于服务主导逻辑理论的产品服务供应链生态系统以价值主张、资源整合、服务传递、价值共创、价值共享和价值目标为支撑,可形成产品服务供应链闭环结构框架,这是研究产品服务供应链相关问题新的理论视角和路径指引。 The production of product service supply chain is droved by the continuous development of product servitization and its deep application in the field of supply chain.Product service supply chain has experienced the development process from the stage of product servitization to the integration stage of product and service.Combining with the product service dimension,service supply chain dimension and product service system dimension,we can fully understand the operational situation of product service supply chain under product dominant logic,and prejudge the evolution trend of future product service supply chain,namely,driven by the customer's demand for extreme service experience,the product service supply chain will develop towards the integration of product supply chain and service supply chain and even the direction of the supply chain platform ecosystem.Compared with the theory of product dominant logic,service dominant logic theory has significant advantage to explain the product service supply chain and the correlative problems based on deep customer involvement.It can accelerate the process of its evolution to the supply chain platform ecosystem,which is of great significance for constructing the theoretical framework of the platform ecosystem,accelerating the formation of an integrated service system,meeting customer needs and realizing the value objectives of the platform ecosystem.Therefore,the authors build the research framework of product service supply chain based on service dominant logic,namely it contains a closed-loop structural framework centering on the ecosystem of product service supply chain and supported by value proposition,resource integration,service delivery,value co-creation,value sharing and value goal,which can provide new theoretical perspective and route guidance of product service supply chain for the related researchers.
作者 张建军 赵启兰 邢大宁 ZHANG Jian-jun;ZHAO Qi-lan;XING Da-ning(Beijing Jiaotong University,Beijing100044,China;Inner Mongolia Agricultural University,Hohhot,Inner Mongolia010010,China;Jimei University,Xiamen,Fujian361021,China)
出处 《中国流通经济》 CSSCI 北大核心 2019年第2期93-100,共8页 China Business and Market
基金 内蒙古农业大学社会科学基金重点项目“内蒙古绿色畜产品物流能力综合评价与实证研究”(2017ZD4) 内蒙古自治区自然科学基金项目“内蒙古物流能力与区域经济发展耦合互动机理研究”(2016MS0712).
关键词 产品供应链 服务供应链 产品服务供应链 商品主导逻辑 服务主导逻辑 product supply chain service supply chain product service supply chain product dominant logic service dominant logic
作者简介 张建军(1982—),男,山西省怀仁市人,北京交通大学经济管理学院博士研究生,内蒙古农业大学经济管理学院副教授,硕士生导师,主要研究方向为物流与供应链管理、物流服务供应链;赵启兰(1962-),女,河南省新乡市人,北京交通大学经济管理学院教授,博士生导师,主要研究方向为物流服务能力;邢大宁(1983-),男,河南省许昌市人,北京交通大学经济管理学院博士研究生,集美大学航海学院教师,主要研究方向为平台物流服务、物流与供应链管理。
  • 相关文献

参考文献23

二级参考文献314

共引文献231

投稿分析

相关作者

内容加载中请稍等...

相关机构

内容加载中请稍等...

相关主题

内容加载中请稍等...

浏览历史

内容加载中请稍等...
;
使用帮助 返回顶部 意见反馈
新型冠状病毒肺炎防控与诊疗专栏